Behind The Seams

Typography

Typography

Year

'24

Client

Behind The Seams

Service

Typography

An editorial magazine that brings swimwear designer Priscilla Khek’s creative journey, industry experience, and advice to life through bold, fashion-inspired storytelling.

© Behind The Seams

About

Behind the Seams is an editorial publication centered on Priscilla Khek, a professional swimwear designer. Through an in-depth interview, I explored her education, career journey, creative process, day-to-day responsibilities, notable projects, and advice for emerging designers. I transformed her story into a magazine that gives readers an inside look at the people, decisions, and experiences behind swimwear design.

Visual Direction

A bold pink, black, and white palette reflects the energy of swimwear, while halftone imagery creates a tactile, printed quality. Oversized serif typography, expressive compositions, and structured editorial grids balance personality with readability, allowing Priscilla’s work and perspective to remain the focus.

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